Let me start by saying that I'm not a prude. I'm really not. All the same, this bugs me:
Very young girls who shop at Victoria's Secret.
I work in a shopping area with a VS, and I see this a lot.
And a lot of people would argue (correctly) that VS carries a number of cotton-panty/everyday underwear options AND pajamas, for pete's sake.
And they do.
But they don't put back-arching/lip-pouting models in cotton panties in the commercials. Or on the runway. And those aren't what you see when you walk in the door. A ten-year-old has to walk past the tear-it-of-with-his-teeth stuff to get to the everyday stuff.
Witness The Date Collection: https://www.victoriassecret.com/pink/the-date-racerback. PINK is the part of the brand they gear toward younger women. Adorable stuff (I'd wear that racerback in a second), but the name is creepy. The connotation is Look girls! This is what you wear on a date!
We live in a hyper-sexualized society where girls learn at a young age that their worth is tied up in their appearance.
I just don't see why we can't let them be semi-innocent for as long as possible.
It just bugs me.
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